One of the most eclectic neighborhoods in all of San Francisco, Fisherman’s Wharf is a commercial, civic, cultural and historic district that is visited by over 12 million people annually. At the north end of the city, its proximity to Alcatraz Island, Fort Mason, the Golden Gate Bridge, Coit Tower and other top attractions make it a must-see for all those visiting San Francisco. Since 2012, many infrastructure and capital improvements have been made to the district in order to make a better pedestrian and shopping environment for visitors. Please take a look at the information about this world-renowned neighborhood to see if it is the right fit for your business.

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Marketing / District Identity & Streetscape Improvements

The Marketing Committee works to promote visitation to Fisherman's Wharf. The Committee focuses its attention on approving the annual marketing plan and overseeing its execution. The committee will advise on management of current media assets including the website, social media, brochure, etc. The committee will make full use of limited funding by capitalizing on earned media opportunities with local press and travel journalists. The Committee will oversee all district events including Wharf Fest, 4th of July, and Fleet Week. They will also try to secure sponsors to supplement the advertising budgets. The Committee will also provide recommendations on communication strategies between the CBD and tourists, locals, industry members, media, the event & meeting planner segment, and the community.
Committee Info: The Marketing Committee meets the second Tuesday of the month at 3:00 p.m. at  FWCBD office at 2801 Leavenworth Street.

Committee Members: 

• Chair: Chris Connors - Merlin Entertainments
• Amanda Oetzel - Aquarium of the Bay
• Brandy Marts - The Franciscan/Crab House at PIER 39
• Erin Leviant - PIER 39
• Jacqueline Murray - Aquarium of the Bay
• Jean Johnstone - Johnstone + Partners
• Jenny Rauh - Map West
• Jovone Wood Joe's Crab Shack 
• Louise Winsenes - Red & White Fleet
• Malia McKinney - Holiday Inn/Holiday Inn Express
• Miguel Garcial - Blue & Gold Fleet
• Rebecca Delgado - Academy of Art University

PIERsafe
The goals of the PIERsafe Committee are:

• Creating an emergency and preparedness plan for the community
• Recruiting new community members to become NERT (Neighborhood Emergency Response Team) certified
• Holding an emergency response training exercise within the participation of businesses and residents in the Fisherman's Wharf community participating
• Increase the involvement from the community in the PIERsafe program

If you are interested in ensuring that your business, staff and home are prepared in the case of an emergency please contact our office to become a PIERsafe member.
Chair: Al Casciato, Bovis Foods
Committe Information: The PIERsafe Committee meets the second Wednesday of the month at 9:00 a.m. at the FWCBD Office.

Sustainability / Zero Waste
The Sustainability Committee was formed to help assist the Fisherman's Wharf businesses and residents reach the city's goal of becoming 100% sustainable by the year 2020.
Chair: Jay Edwards, Port of San Francisco
Committee Information: The Sustainability Committee meets once every two months at the FWCBD Office. 

Street Operations and Beautification
The goal of the SOBO committee is to ensure that the Fisherman's Wharf community is "Clean and Safe". The following are managed by the SOBO committee.

• Pedestrian Way Finding Signage 
• Annual Steam Cleaning of Streets (Land-side CBD)
• Annual street maintenance (Land-side CBD ) 
• Graffiti Abatement Program (Land-side CBD)
• Security & 10B Police Evening Coverage
• Fisherman's Wharf Ambassador Program (Block By Block)
• Community preservation and history

Chair: John Cannizzaro, Jefferson Building, Inc.
Committee Information: The SOBO Committee meets the second Thursday of the month at the FWCBD office at 2801 Leavenworth Street at 3:00 p.m. 

Transportation (Transit)
The goal of the Transportation Improvement Committee is to help mitigate traffic congestion due to tour operations in the area and to improve vehicle and pedestrian safety while helping to support the continuing success of all tour operators within the Fisherman's Wharf Area.

Chair: Vacant TBD
Committee Information: the Transportation Improvement Committee meets on an as-needed basis, typically once every two months.

All meeting dates will be announced to the community via email, and posted on the FWCBD's Meeting Calendar.

Welcome to the FWCBDetails newsletter archive. Please find previous email newsletters from the Fisherman's Wharf Community Benefit District at the links below.

• August 2015
• July 2015
• June 2015
• May 2015
• April 2015
• March 2015
• February 2015
• January 2015
• December 2014
• November 2014
• October 2014
• September 2014
• August 2014
• July 2014
• June 2014
• May 2014
• April 2014 
• March 2014
• February 2014
• January 2014
• December 2013
• November 2013
• October 2013
• September 2013
• August 2013

Subscribe to our newsletter and stay up-to-date on what's happening at the Wharf. All you need is an email address and we will send you a newsletter each month.

The Fisherman's Wharf Community Benefit District is proud to partner with the finest organizations and corporations. If you are interested in sponsorship opportunities, please contact Troy Campbell, Executive Director, at 415-673-3530.

• Port of San Francisco
• San Francisco Fire Department
• San Francisco Police Department
• MOEWD
• Fisherman’s Wharf Merchants Association
• North Beach Citizens
• North Beach Place
• North Beach Resiliency Committee
• North Beach Merchants Association
• South End Rowing Club
• Dolphin Club
• Livable Streets
• SF Bicycle Coalition
• Aquatic Park Neighbors
• Telegraph Hill Neighborhood Center
• Rotary Club
• Market Street Railway
• DPW
• MTA
• SF City Attorney
• SF District Attorney
• US National Parks
• Bay Institute
• Mayor’s office Of Economic and Workforce Development
• SPUR

Other CBD’s

• Union Square
• Noe Valley
• Mission
• Fillmore
• Yerba Buena
• Mid Market
• Ocean Avenue
• Tenderloin